Competitor Analysis & Market Landscape Report

Analyze stormwater/compliance SaaS competitors for SmartComplAI’s positioning. Learners will research five competitors, compare features/pricing, conduct SWOT analysis, identify market gaps, and recommend differentiation, applying business intelligence skills. Competitor lists, research templates, and market data will be provided to guide learners.

Go-To-Market Strategy & Industry Outreach Plan

Develop a go-to-market strategy for SmartComplAI targeting MS4s, contractors, and consultants. Learners will identify buyer personas, create outreach strategies, draft email copy, and recommend top 10 channels using marketing tools, applying strategic marketing skills. Market research and templates will be provided.

Intro to EPA & State Permit Research for SmartComplAI

Examine EPA and one state’s permit structure to aid SmartComplAI’s expansion. Learners will map regulations, compare with CDPHE COR400000, propose one ClearFlow overlay, and summarize SWPPP trends, applying basic policy research skills. Video tutorials, term glossaries (e.g., CDPHE, SWPPP), templates, and database access will link tasks to introductory environmental policy coursework.

SmartComplAI Pitch Deck & Investment Materials

Develop a 10–12 slide pitch deck for SmartComplAI to attract investors. Learners will create visual storytelling of problem, solution, market, and traction, including charts and screenshots, using slide design tools, applying business strategy skills. Branding assets and market data will be provided.